Warrior’s Burn X campaign introduced the brand’s latest lacrosse helmet through a digital and OOH advertising campaign highlighting its design, performance, and advanced protective technology. Filmed across two locations, the production seamlessly blended live-action cinematography with photorealistic CGI, rebuilding the studio environment entirely in 3D to showcase the helmet’s technical features and on-field performance.

Client: Warrior
Production Company: Cintri
Post Production Company: Cintri